Tanner Heartbeat T-shirt
Heartbeat Web

Director of the “Heartbeat” employee giving campaign / Editor of the “Heartbeat” publication for Tanner Health System. Campaign promotes giving to new employees to grow participation in the program. Publication highlights the humanitarian support, cancer care, programs and equipment funded by the giving program. Campaign tactics include:

• “Why I Give” collateral with donor quotes
• “Did You Know” factoid Posters
• In=person campaign events
• “Your Generosity at Work” profiling those helped
• Prezi Appeal for New Hires
• Employee Giving Publication
• Participation Incentive (T-shirt)
• Print Collateral (posters, notecards, etc.)
• Web presence